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How Does Alcohol Affect Your BAC?
The B4UDrink Educator is an interactive program which educates the user about how alcohol consumption affects an individual's blood alcohol concentration (BAC) level. The program allows users to project their BAC level based on gender, weight, the type and number of drinks consumed, and time elapsed at the safe "Virtual Bar."
B4UDrink also provides users with drinking and driving laws by state, information about the effects of alcohol at various BAC levels, how food impacts BAC levels, and the facts about how alcohol affects everyone differently. Click here to start the program.
So that you can quickly and easily project your BAC, bookmark B4UDrink.Mobi on your mobile device so that your access to this program is always just a few clicks away.
Drink types
A standard serving of spirits 1.5oz, 5 oz. of wine or 12 oz. of beer all contain the same amount of alcohol and, assuming you drink them all in the same time period, will have similar effects. Know what you're drinking: for example, flavored malt beverages have the same alcohol as a standard size beer, wine or mixed drink, however be aware that some mixed drinks contain more than one standard serving.- Table Wine: 5 oz. - 12% ABV
- Beer: 12 oz. - 5% ABV
- Light Beer: 12 oz. - 4.2% ABV
- Flavored Malt Beverage: 12 oz. - 5% ABV
- Shot: 1.5 oz. - 80-proof liquor
- Standard Mixed Drink: 1.5 oz. - 80-proof liquor plus mixer
- Margarita: 1.5 oz. 80-proof tequila, 0.5 oz. 40-proof triple sec, 1 oz. lime juice
- Cordial Irish Créme Liqueur: 1.5 oz - 17% ABV
- Manhattan: 1.5 oz 80-proof whiskey, .75 oz. 36-proof vermouth
- Martini: 1.67 oz. 80-proof gin, 0.33 oz. 36-proof vermouth
- Long Island Ice Tea: .05 oz. each of 80-proof vodka, gin, rum, tequila, lemon juice & cola to taste
- Seven out of ten American adults did not know the BAC limit for driving in their own state. Only 30 percent of the general public could correctly identify their state's BAC level for driving.
- Forty-two percent of adults said that they planned to drink beverage alcohol during the upcoming Winter holiday season. Among those who planned to drink, 61 percent did not know their state's BAC limit for driving.
- Three out of four American adults (78%) don't know the number of standard drinks an average person would need to consume in one hour to reach a .08 BAC.
- Only 17% of Americans know standard servings of alcohol (12 oz beer, 5 oz wine, 1.5 oz distilled spirits) have the same impact on an individual's BAC level.
- B4UDrink flyer
- Public Service Announcement Video
- B4UDrink website includes Virtual Bar in English & Spanish
- B4UDrink.Mobi
Behind B4UDrink
The Century Council developed a bilingual outreach campaign designed to increase awareness among Americans of what their state's BAC law is and, at the same time, educate adults about how drinking affects their individual BAC.
B4UDrink was developed in partnership with University of Illinois, Urbana-Champaign, and Southern California Research Institute. The National Institute on Alcohol Abuse and Alcoholism (NIAAA) has reviewed the Blood Alcohol Educator and has found it to be consistent with the latest available research findings. An independent evaluation of the program conducted in 2001 found the program successfully increases the users' knowledge of BAC limits, and increases awareness of the impact of food and gender on an individual's BAC level.
The Century Council commissioned a national survey to gauge the public's awareness of drinking and driving laws in their state. Highlights from the survey included:
On the Road: The B4UDrink Cybervan!
Originally launched in Texas as a pilot project in October 1999, The Century Council promoted B4UDrink with a 17-foot vibrantly colored traveling van bearing the program logo in both English and Spanish. The van built out into an interactive cyber-café which included three computer stations and allowed visitors to try the program and learn the facts about Blood Alcohol Concentration. The vehicle was an immediate success and visited 48 states (not Alaska or Hawaii) and the District of Columbia. The van was retired in the fall of 2005.
Resources
Collateral materials include:
Partners
University of Illinois, Champaign/Urbana; National Institute on Alcohol Abuse and Alcoholism (NIAAA); National Commission Against Drunk Driving (NCADD); National Alcohol Beverage Control Association (NABCA); International Association of Chiefs of Police (IACP); GEICO Direct; MetLife Auto and Home; Governors' Highway Safety Association (GHSA); American Association of Motor Vehicle Administrators (AAMVA)
About The Century Council
The Century Council is a leader in the fight to eliminate drunk driving and underage drinking and promotes responsible decision making regarding beverage alcohol.
Founded in 1991 and funded by distillers, we are a national, independent, not-for-profit organization headquartered in Arlington, Virginia, chaired by the Honorable Susan Molinari. Our members are: Bacardi U.S.A., Inc.; Beam Global Spirits & Wine, Inc.; Brown-Forman; Constellation Brands, Inc.; DIAGEO; Hood River Distillers, Inc.; and Sidney Frank Importing Co., Inc. An independent National Advisory Board comprised of distinguished leaders in education, medicine, government, business, and other relevant disciplines assists us in the development of programs and policies.
We believe that collective action brings about lasting change. We work with all members of the community & law enforcement, public officials, educators, parents, and students in our fight against drunk driving and underage drinking.
Please visit our website for more information: www.centurycouncil.org.
